無論做什么事情,總有出錯的情況出現(xiàn)。既然無法避免的出錯,那么我們就要掌握出錯后緊急處理的技巧。下面來看看外貿(mào)報錯價后的緊急處理,相信很多外貿(mào)新人都遇到過外貿(mào)報錯價的情況。
報錯價后,會出現(xiàn)2種情況:1、此時客戶還沒有做出回應(yīng),應(yīng)該馬上追加一封郵件進行解釋,為自己的錯誤道歉,并且報出自己能接受的最低價格(這個價格自己看情況而定)。2、當(dāng)我們發(fā)現(xiàn)時,可以已經(jīng)接受了。
應(yīng)對第一種情況的處理:
Dear XXX,
This is Peter, May's general manager from XXX Company.I must apologize for our fault.(總經(jīng)理出面道歉,代表重視。)
When May sent you last offer, we made a serious mistake. The price for XX product should be 1050usd, not 950usd.
At that moment,I was on businees trip outside when May telephoned me to get the offer for it. I should have checked the offer again before sending to you.
Sorry to make you some many troubles.
To show our sincerity, I would like to give you our bottom price 1010usd mt.
Wating for your feedback.
Peter
這樣對于報價后長時間不回復(fù)的客戶能夠起到很好的作用。
應(yīng)對第二種情況的處理:
1、成交,賠也做,賺個好名聲,這是一個不得已而為之的辦法,現(xiàn)在很少有老板能夠接受這個,而且客戶不一定會領(lǐng)情,下次還可能用低價來壓。
2、向客戶解釋,為什么會出現(xiàn)這種問題,重新報價。這是大部分人的第一反應(yīng),但是很多人重新報價后,客戶就再也沒有消息了,因為這樣給了客戶你很不專業(yè),有效期內(nèi)隨意更改報價,讓客戶產(chǎn)生不信任感。
為了有效避免價格報錯的情況的發(fā)生,大家可以按照以下方法認真地實行:
1、計算,必須仔細,考慮到所有的成本,這個實際上很簡單,實際上就是我們的公式,FOB,CIF等等,只要你牢記公式,報價就不會丟三落四。
2、審核。倒著退回去,看看成本是不是跟出廠成本有差別。即便你自己不能算報價,你也可以審核,老板或者經(jīng)理的報價,你根據(jù)計算公式倒著退回去,就有個大概的情況。例如經(jīng)理給你了CIF價格,你試著減去海運費,保險費等,雜費等費用,就可以得出一個大概的價格,這個價格你心中要有數(shù),下次再報,如果出現(xiàn)很大的差異,你就要注意了!
3、有效期,必須加入有效期,這個很重要!
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